For the Developers

Podcasts have so far avoided the fate of blogs and video and remained true to their roots. In no small way, the openness of the iTunes Podcast directory has had a huge impact on the fate of podcasts as a medium. Apple provides a centralized directory that other users, clients, and services can search freely, all while the shows themselves remain open and decentralized. This is the future of blogging.’s Search Directory has an API that’s free to use. Other apps are encouraged to add blog search to their feed reader or blog-based applications and to help promote the open-ness of the Web We Want.

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